It seems we have found a 'hole in the universe' as a data storytelling tool. The unique problem we solve is that data is hard to present well, and data analytics and visualization tools have been focused on the analyst and scientist end-user, instead of on the large audience of data consumers such as executives trying to manage risk. How can we engage our audiences to make better data-driven decisions? How can we make data exciting and meaningful?
Extending Reality (XR) is an important part of the puzzle, but not the most important part: what is more important is solving the communication problem. XR is a powerful experience, but it is not required.
The solution can't be just using more data in PowerPoint on Zoom, because it lacks interactivity and context. Nor XR with just avatars, because meaningful conversation content goes deeper than post-it notes and flat slides.
We provide tools to create 3D data visualizations to change the world by more effectively communicating to leaders and the public using data. We are excited to help our customers make better data-driven decisions, while simultaneously helping entertain and educate the public.
Flow solves the problem by providing a meeting and content system for targeted use-cases, templatized for rapid creation, browser-based for ease-of-adoption across devices, with spatial computing for presence and intuitive interaction, using data and diagrams for data-driven decision-making.